Nail the moody Wednesday Addams makeup look every day with our handy step by step guide!
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Posted: 30/09/25
From her signature long braided hair and deadpan expression to her goth-style outfits, killer one-liners and strangely enthralling dance moves, it’s easy to see why Wednesday Addams has earned icon status. But the biggest inspiration we’ve taken from the popular Netflix show? Her dark makeup, of course!And if, like us, you can’t get enough of Wednesday Addams makeup, then you’ve come to the right place.
The good news is, her soft-goth look is super easy to achieve. Below, we break down how to get the Wednesday makeup look in just a few simple steps….
Start with a clean base
Forget the ghostly Wednesday complexion of the past. This time around, it’s all about that pale complexion with a fresh and modern twist. Here’s how to do it! Start by prepping the skin with a moisturiser and then apply a touch of coverage for even-toned skin. Use a light foundation as a base, or only concealer and powder for a more natural, freckle-showing finish. Wednesday makeup that’s less Halloween-scary? Yes, please!
Rimmel Match Perfection Foundation Ivory 30ml
£7.98
Ivory
Maybelline Eraser Eye Concealer Nude
£6.58
Nude (2)
Maybelline Fit Me Matte & Poreless Powder 090 Translucent
£7.98
Translucent
Add a sprinkle of freckles
But what if you haven’t been blessed with a scattering of natural freckles like Wednesday actress Jenny Ortega? Well, worry not, there are ways to get a set of your very own! Simply draw on some fake freckles across the bridge of your nose with a brow pencil or brown eyeliner. To give your freckles longevity, finish with a light mist of a setting spray.
Rimmel Soft Khol Eye Pen-Sable Brown
£2.98
Sable Brown 11
Sunkissed Matte Setting Spray 60ml
£2.99
Carve those cheekbones
Next up, contour! Stay true to the character’s pale and muted skin tone by avoiding any coloured powder. Instead, try contouring with a brown-tone blush or matte bronzer to make your cheeks look more defined and hollowed just like Wednesday’s.
Sunkissed Hello Sunshine Bronzer
£2.69
Profusion Mini Artistry Blush Palette
£3.99
Blend the black eye makeup
The trick to pulling off Wednesday’s piercing black eye makeup? Blend, blend, blend! Grab your kohl eyeliner and smudge around the top and lower lash line. Then pack an eyeshadow (especially in hues like brown, black and grey) onto a small eyeshadow brush. Sweep across the eyelids and into the crease, before using the brush to blend in lots of small circles and back and forth motions until you’re left with a softly opaque finish. Our tip? To keep it looking like Wednesday makeup, don’t go too close to your brow with the dark eyeshadow.
Rimmel Soft Khol Eye Pen-Jet Black
£2.98
Jet Black 61
Go for XXL Lashes
Complete the dark makeup aesthetic full, dramatic lashes. Apply multiple coats of black mascara by pressing the wand against the root and blinking as you wiggle to the brush through the hairs for extra length. Imitating Wednesday’s infamous soulless stare is optional…
Maybelline Lash Sensational Sky High Mascara 01 Black
£11.98
Black
Swipe on a dark lip
Finally, a dark pout is a must in any Wednesday Addams makeuplook. Buff off any dry skin with a lip scrub and then slick on a layer of hydrating lip balm – it’s a great way to ensure the colour wears comfortably on your lips all day. Follow with a plum lipstick in a matte formula, and dab it to soften the appearance.
Wednesday makeup
From her signature long braided hair and deadpan expression to her goth-style outfits, killer one-liners and strangely enthralling dance moves, it’s easy to see why Wednesday Addams has earned icon status. But the biggest inspiration we’ve taken from the popular Netflix show? Her dark makeup, of course! And if, like us, you can’t get enough of Wednesday Addams makeup, then you’ve come to the right place.
The good news is, her soft-goth look is super easy to achieve. Below, we break down how to get the Wednesday makeup look in just a few simple steps….
Start with a clean base
Forget the ghostly Wednesday complexion of the past. This time around, it’s all about that pale complexion with a fresh and modern twist. Here’s how to do it! Start by prepping the skin with a moisturiser and then apply a touch of coverage for even-toned skin. Use a light foundation as a base, or only concealer and powder for a more natural, freckle-showing finish. Wednesday makeup that’s less Halloween-scary? Yes, please!
Add a sprinkle of freckles
But what if you haven’t been blessed with a scattering of natural freckles like Wednesday actress Jenny Ortega? Well, worry not, there are ways to get a set of your very own! Simply draw on some fake freckles across the bridge of your nose with a brow pencil or brown eyeliner. To give your freckles longevity, finish with a light mist of a setting spray.
Carve those cheekbones
Next up, contour! Stay true to the character’s pale and muted skin tone by avoiding any coloured powder. Instead, try contouring with a brown-tone blush or matte bronzer to make your cheeks look more defined and hollowed just like Wednesday’s.
Blend the black eye makeup
The trick to pulling off Wednesday’s piercing black eye makeup? Blend, blend, blend! Grab your kohl eyeliner and smudge around the top and lower lash line. Then pack an eyeshadow (especially in hues like brown, black and grey) onto a small eyeshadow brush. Sweep across the eyelids and into the crease, before using the brush to blend in lots of small circles and back and forth motions until you’re left with a softly opaque finish. Our tip? To keep it looking like Wednesday makeup, don’t go too close to your brow with the dark eyeshadow.
Go for XXL Lashes
Complete the dark makeup aesthetic full, dramatic lashes. Apply multiple coats of black mascara by pressing the wand against the root and blinking as you wiggle to the brush through the hairs for extra length. Imitating Wednesday’s infamous soulless stare is optional…
Swipe on a dark lip
Finally, a dark pout is a must in any Wednesday Addams makeup look. Buff off any dry skin with a lip scrub and then slick on a layer of hydrating lip balm – it’s a great way to ensure the colour wears comfortably on your lips all day. Follow with a plum lipstick in a matte formula, and dab it to soften the appearance.
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